Digital Marketing

About the job
Skills:
Statistical Analysis, Machine Learning, Python Programming, Data Visualization, Predictive Modeling, Big Data, SQL, Data Mining,

Key Responsibilities

Campaign Management: Plan and execute digital marketing campaigns (SEO/SEM, email, social media, display advertising).

Content Creation: Develop engaging content for social media, blogs, and email campaigns.

SEO/SEM: Perform keyword discovery and optimization; enhance copy and landing pages.

Analytics: Measure and report campaign performance, adjusting strategies based on data.

Social Media: Manage and grow social media presence with daily content.

Email Marketing: Design and implement email marketing campaigns.

Collaboration: Work with teams to create landing pages and optimize user experience.

Stay Updated: Keep current with digital marketing trends and best practices.

Qualifications

2-4 years of digital marketing experience.

Bachelors degree in Marketing, Business, or related field.

Proficiency in B2C social media, Google Adwords, email campaigns, SEO/SEM.

Knowledge of web analytics tools (e.g., Google Analytics).

Strong communication and analytical skills.

Up-to-date with digital marketing trends.