As a Manager - Content, you will:
*Develop and execute annual content marketing plan.
*Strategize and execute content calendar.
*Identify and understand the target audience in the US market, ensuring content resonates with their needs and challenges.
*Monitor content performance, gather insights, and adjust the content strategy accordingly to achieve KPIs.
*Contribute to overall marketing revenue pipeline.
*Coach content writers for the best practices and deliver quality deliverables on time.
You must be good at:
*Understanding of the B2B IT Services/Product landscape.
*Copy edit marketing content such as websites, landing pages, blogs, ad copies, flyers, marketing mailers, and presentations.
*Developing writing style guides for all marketing collateral.
*Identifying content across awareness, consideration, and conversion stages of the customer life cycle.
You should have:
*Excellent oral and verbal communication
*10 plus years of B2B IT Services content writing experience.
*Team Handling & Mentoring
*You must be willing to WFO in hybrid mode-3 days a week
Any Graduate