Lead Salesforce Marketing Cloud

Job Description

Is comfortable in using Tools within Salesforce Marketing Cloud. The individual should have good working knowledge of tools such as SF Email Studio, Mobile Studio, Content builder, Automation studio. Should have through experience of Build Automations within in Automation Studio using different activities like SQL Activity, Send Email Activity and Import/Export activities.

Years of experience needed –

· 8+ years of relevant experience

Technical Skills:

· Basic understanding of different Studios like Content Builder, Email Studio, Automation Studio, Journey Builder and Contact Builder within Salesforce Marketing Cloud Tool.

· Technical Skills: HTML, CSS, AMpScript and SQL.

· Build emails from scratch using existing templates in Content Builder.

· Build Automations within in Automation Studio using different activities like SQL Activity, Send Email Activity and Import/Export activities.

· Create send-able Data Extensions in Contact Builder and Email Studio.

· Created Journeys to send emails to customers using different entry sources and flow activities.

· Built reports to analyze the behavior of customers using Datorama and Email Studio.

· Testing different emails, automations and Journeys in UAT and Prod Business Units.

· API's knowledge is good to have.