SFMC Development: Enhance and optimize Salesforce Marketing Cloud solutions to meet business objectives and marketing strategies.
Technical Leadership: Lead technical research initiatives, keeping up with industry trends and recommending innovative solutions to enhance marketing effectiveness.
Documentation: Create comprehensive technical documentation for SFMC campaign recommendations, ensuring clarity and ease of understanding for team members.
Collaboration: Work closely with cross-functional teams, including marketing, IT, and business stakeholders, to understand requirements and implement effective solutions.
Troubleshooting: Provide technical support and troubleshooting assistance for SFMC-related issues, ensuring smooth operation of marketing campaigns.
Client Consultation: Engage with clients to understand their marketing technology needs, providing strategic guidance and recommending solutions aligned with their business goals.