User Acquisition Manager.

Job Description:
- Creating and executing a strong performance marketing strategy & execution plan.
- Strong experience in creating & managing multi-channel user acquisition campaigns such as Google Ads, Meta, Applovin, TikTok, Unity, ironSource etc.
- Good experience in integrating & handling the Mediation Networks for Monetization purpose such as Applovin Max Mediation, Ad Mob Mediation etc.
- Good experience in managing the Analytical Tools such as Appsflyer, Firebase, adjust etc.
- Regularly review and optimize all advertising campaigns for positive ROAS.
- Conduct regular conversion rate optimization audits and execute A/B tests, user testing/feedback to improve conversion rates across the brands’ digital channels.
- Developing and managing digital prospecting and remarketing campaigns.
- Ensuring successful planning, execution, and optimization for key traffic KPIs.
- Track and report on key performance indicators of media activity.
- Working closely with the management to share funnel conversion improvement ideas, feedback & present results.
- Ensure budget is spent across performance channels efficiently.