Adobe Campaign Manager Tech Lead

Job Description:

1              Role:Adobe Campaign Team Lead and Architect -full-time (on-site in New Jersey or New York, NY)

2              Required Technical Skill Set**            •               Adobe Campaign Classic8 complete features hands on experiences

•               SQL,HTML5,CSS,Javascripts.

•               Adobe Campaign, Integration with AEM, Analytics, AEP, Target

•               Marketing campaign functionality expert

3              No of Requirements**         1

4              Desired Experience Range**              10 to 15 years professional experience, with 6+ years on Adobe Campaign

5              Location of Requirement    USA

Desired Competencies (Technical/Behavioral Competency)

Must-Have**

(Ideally should not be more than 3-5)               1.             Should be handson and to be able to guide team

2.             Own the Campaign onsite and offshore team

3.             Be the SPOC for customer

4.             Experience in architecting and designing solutions

5.             Understand the business requirements and creating a high level design documents and architecture solutions.

6.             Implementing Configurations, Schemas

7.             Creating campaign workflows and deliveries, webapps

8.             Has experience with interact with client and gather the requirements. Create Adobe campaigns as defined by client. Technically able to understand and create complex processes in Adobe Campaign.

9.             Various types of campaign developments

10.          Has working knowledge cross channel integration (email,SMS,Push notifications,social etc...)

11.          Has good knowledge in installations and configurations design in Adobe Campaign with JAVASCRIPT and API integrations (SOAP).

12.          Integration with AEM, Analytics, AEP, Target. 

13.          Designing automations

14.          Importing data

15.          Guidance to Operation team on best practices

Good-to-Have      

•               Managed Default templates and able to create a templates.

•               Has good knowledge on offer engine management and dynamic offer assignment.

•               Has work experience in more than two interfaces (Analytics, front end team) with adobe campaign to gather the required data loading templates.

•               Managed the entirety of a campaign’s logic - including audience segmentation, exclusions, and assignment of offers and channels

•               Self-directed analyst. Effectively utilize programming tools and applications, with primary expertise in Adobe Campaign. Thought leadership and consultative skills.

•               Managed complete campaign execution – Scheduling multiple campaign waves, List generation, Output formatting 

•               Has worked on to define marketing strategies using a combination of segmentation and business rules, and analyses of the impact of changes by modify those strategies

•               Experience in multiple industries