Description

Required Skills:

  • Bachelor’s Degree in Marketing, Advertising, Business or equivalent.
  • 10 years or more experience with digital marketing campaigns (B2B and B2C).
  • 5 years or more experience with Adobe Marketo B2B.
  • Hand-on experience with Adobe Campaign Classic, Adobe Experience Platform, and Adobe Journey Optimizer.
  • Proven experience leading high visibility projects.
  • Collaborative, solutions focused, organized, true to deadlines, helpful in attitude, and resilient in the face of ever-changing client demands.
  • Build, manage and maintain healthy internal partner & client relationships.
  • Responsive and efficient - ability to organize and manage multiple projects to meet quality/brand standards & deadlines; be flexible but assertive.
  • Strong written, oral communication and presentation skills.
  • Critical thinking and problem solving skills.
  • Adobe Certified Expert (ACE) Marketo Business Practitioner
  • Adobe Certified Expert (ACE) Campaign Classic Business Practitioner preferred
  • Adobe Sales Professional Credential - Adobe Experience Platform preferred
  • Adobe Sales Professional Credential - Journey Optimizer preferred

 

Key Responsibilities:

  • Work with development, deployment, and production areas of the business to craft new solutions using Adobe Marketo Engage.
  • Interface directly with internal teams, to address and manage client requests and communicate status – in person, via phone and/or email.
  • Respond to internal requests for assistance for deployed campaign platforms within our production organization.
  • Be able to understand, customize and optimize the entire campaign management process, to include new campaign requirements, development test, production execution and quality control.
  • Capable of completing campaign activities individually during initial stage of development prior to the full deployment of the solution to production.
  • Document the solution and train our client’s staff and other staff to perform the B2B campaign execution activities

Education

Bachelor's degree