Content Director

Develop cohesive strategy and produce engaging content across a variety of written and multimedia formats (website, ads, video, email, case studies, etc.)

● Craft campaign messaging that reinforces Company’s differentiation and communicates value proposition in a relatable, concrete manner

● Own the content calendar, making sure we have a consistent drumbeat of content across all channels

● Serve as go-to writer and editor, taking accountability for quality assurance on external communications

● Research and write long-form content assets (white papers, eBooks, research reports)

● Research, write/prepare thought leadership content (long-form articles, speaking opportunities)

● Optimize content for SEO and oversee/implement best practices to improve search

rankings

Background and Requirements :

Job Requirements

What You’ll Need

● Bachelor’s degree in Marketing, Communication, Journalism, Business or related discipline

● 7-10 years of experience in content development.

● Strong creative writing ability, experience with storytelling with customer stories and data

● Understands brand including identity, tone, and style and can act as brand steward across content development.

● Passion for telling compelling stories with data and industry insights.

● Deep understanding of content strategy and SEO, including tactical experience

● Experience creating content for account-based marketing (C) campaigns a strong plus