Description

Marketing and Solution Analyst – Data and Analytics:


 

As a Marketing Analyst being part of 300 member Data Analytics and Automation Practice growing 25% YoY you will be a growth enabler; you will liaise between customer facing Sales and Business functions of the company (who are selling and delivering Data and Analytics Technology services) and the Technology Practices with Architects and Consultants and help present the latter’s service offerings and solutions to the customers better. You will be required to work closely with the customers to understand their business need, work with the relevant stakeholders internally and propose solutions meeting the expectations. You must have a thorough and broad understanding of all sub-practices viz., Data Platform Services (DW/BI, Data Modernisation, Data Lakes, ETL, Data Migration and Visualisation/Analytics) and Cognitive Automation services (AI/ML, LLM, RPA, Process mining and automation).


 

The Job location is Chennai (Tamil Nadu).


 

Responsibilities:


 

Practice/Sales/Marketing Enablement

Pre-Sales and Solution Activities

Market Research and Publications study on latest Data, Analytics and AI/ML Trends

Own Preparations, updates and Presenting service offerings of the Practice

Discussion on requirements for RFP

Proposal preparation and articulation of Solution

Prepare case studies, collaterals and collaborate to publish whitepapers and articles

Thought leadership activities (writing whitepapers, blogs, webinars)

Work closely with Marketing and Campaign teams to ensure Digital / Web / Handout soft content is prepared for Data Analytics marketing and focussed events

Identify solution-accelerators or new offerings that can be taken to market based on new trends Coordinates the involvement of company resources, including delivery, support functions, and senior leaders to meet the business unit objectives and customer expectations

Co-ordinate with key solution providers and ensure right artefacts and proposal preparation

Proactively assess, clarify, and validate customer needs on an ongoing basis

Key communication points
 

Within Aspire: Senior Management, Service Line Heads and Managers, Marketing

Customer Side: CXO, VPs, Product Managers


 

Experience, Skill and Education Requirements:

Excellent Communication Skills – both Written/Oral, including technical writing skills Understanding of Data, Analytics and AI/Automation areas

Ability to understand and do a cost/benefit/scope analysis of the Technology services

Hands-on experience in Data Cloud, Data Analytics and AI/ML preferred

Prior exposure to at least offshore based Technical Delivery or Consulting for US based Retail or BFS or other Industry customers added advantage

Possess BE / BTech / BCA with 2+ years of experience working for an IT/Software product or services company in Development/Testing/Infrastructure related roles

Masters or Executive Diploma in Business Analytics or AI/ML in Online / Class-room mode from a reputed Institution preferred

About us!

Aspire Systems is a global technology services firm serving as a trusted technology partner for our customers. We work with some of the world's most innovative enterprises and independent software vendors, helping them leverage technology and outsourcing in our specific areas of expertise. Our services include Software Engineering, Data Analytics and Automation, Enterprise Solutions, Enterprise Integration, Oracle Application Services, DevOps, ServiceNow Implementation Services, Cloud, Temenos Implementations, Independent Testing Services and IT Infrastructure Support service.

Our core philosophy of "Attention. Always." communicates our belief in lavishing care and attention on our customers and employees. Aspire has been listed in the Top 25 of ‘India’s Best Workplaces for Women by the Great Place to Work® Institute for creating a progressive work environment for women.

For the 12th consecutive time, Aspire has featured in the India’s 100 Best Companies to Work for. Ranked 38, Aspire has earned this recognition for creating a Great Place to Work and excelling in 5 dimensions of building a High-Trust and High-Performance CultureTM - Fairness, Credibility, Respect, Pride and Camaraderie.

Education

ANY GRADUATE