Lead Acquisition Specialist

Description

The Lead Acquisition Specialist will play a critical role in identifying and generating new business opportunities by connecting with potential clients and introducing them to our products and services. This role requires excellent communication skills, a proactive approach to outreach, and a strong ability to understand client needs.

Responsibility

• Conduct market research to identify potential leads and target markets.
• Generate and qualify leads through cold calling, email campaigns, social media outreach, and other methods.
• Maintain a database of leads and ensure it is up-to-date with accurate contact information.
• Collaborate with the sales team to develop strategies for lead generation and conversion.
• Schedule appointments and meetings for the sales team with qualified leads.
• Track and report on lead acquisition activities and outcomes.
• Stay updated on industry trends and the competitive landscape to identify new opportunities.
• Follow up with leads to nurture relationships and move them through the sales funnel.
• Willingness to work in US/UK/Canada working hours or night shifts

Requirements

• Proven experience in lead acquisition, sales, or a related role.
• Strong communication and interpersonal skills.
• Ability to build rapport with potential clients and understand their needs.
• Self-motivated with a results-driven approach.
• Familiarity with CRM software and lead generation tools.
• Excellent organizational skills and attention to detail.
• Ability to work independently and as part of a team.
• Bachelor's degree in Business, Marketing, or a related field is preferred but not required.