Martech Product Manager

Position Overview:

We are seeking an experienced MarTech Product Manager to join our team in North America. As a key contributor, you will play a crucial role in expanding our global footprint, particularly in Europe and North America. The successful candidate will have a proven track record in MarTech product management, with a focus on telecommunications and retail industries, along with a deep understanding of digital channels and the application of AI in marketing.

Responsibilities:

• Define and drive the strategic product roadmap, collaborating with stakeholders from clients, partners, sales, marketing, and product engineering.
• Present the product to customers, shaping it based on their requirements, and evaluating product profitability and development spending.
• Understand market demands, trends, and competitive positioning in the North American market.
• Work with agile development teams to define product backlog and prioritize features.
• Travel as needed (approximately 25%) to customer and company locations within North America.

Desired Skills and Expertise:

• Expertise in MarTech product management, particularly in telecommunications and retail industries.
• Experience in defining and providing Software-as-a-Service (SaaS) solutions.
• Strong understanding of marketing business processes.
• Proficient in analysing business and market requirements to define prioritized product roadmaps and features.
• Experience in agile development environments, with potential certification as a Product Manager/Product Owner.
• Knowledge of business modelling and creation of business cases.
• Ability to effectively communicate product capabilities and benefits to customers and internal teams.
• Proven ability to build effective relationships with stakeholders.

Required Qualifications:

• Masters/MBA (with Engineering background) preferred but not mandatory.
• 7-10+ years of professional experience in the MarTech domain and associated areas.
• 5+ years in MarTech product management in the North American market.
• Proven problem-solving and analytical skills.
• Experience in applying Agile methodologies, Scrum, Product Owner Certification a plus.
• Familiarity with AHA Roadmap Planning and Confluence/Jira is a plus.
• Experience in working in international, distributed teams.
• Excellent verbal, written, and interpersonal communication skills (must).