About the job
Email design/development
Setting up Reporting agents in eloqua
Building and managing campaigns.(Email activation, lead list upload campaigns)
External activity & update rules
Eloqua form development/ Form processing & sending data to the routing campaigns for turthur nurturing.
Creating and maintaining lead scoring models.
Implementing marketing automation workflows.
Integrating Eloqua with other systems (CRM, CMS, etc.).
Utilizing Eloqua APIs for custom integrations and automation.
Technical Skills:
Proficiency in web development languages such as HTML, CSS, JavaScript.
Understanding of RESTful APIs and web services.(will be plus, not mandatory)
Marketing Automation Concepts:
Strong understanding of marketing principles and strategies.
Knowledge of lead nurturing, segmentation, and targeting techniques.
Ability to translate marketing requirements into technical solutions within Eloqua.
Data Management and Analysis:
Proficiency in data manipulation and analysis using tools like Excel, SQL, or specialized analytics platforms.(will be plus, not mandatory)
Understanding of data governance principles and best practices.
Ability to interpret marketing data to derive insights and make data-driven decisions.
Project Management and Communication:
Experience leading and managing Eloqua implementation projects.
Excellent communication skills to interact with stakeholders at various levels.
Ability to gather requirements, prioritize tasks, and manage project timelines effectively.
Strong problem-solving skills to troubleshoot technical issues and provide solutions.
Certifications:
certifications such as the Oracle Eloqua Master or equivalent (not mandatory)
ANY GRADUATE