Description

Position Summary: 
We are seeking a talented and experienced Senior SEO executive who is responsible for executing all Search engine optimization deliverables. The Senior SEO executive Manage the Search Engine Optimization responsibilities of company websites and clients websites, to increase web traffic. They focus on keyword research, Keyword ranking and visibility, website health accuracy, Bring on SEO solution expertise in projects for effective delivery of broad milestones as well as micro level tasks in projects to achieve the company website KPIs and business goals for clients.


Key Responsibilities:

Ability to identify SEO problems or inhibiting factors, diagnose the root cause and devise effective intervention.
On-page Optimization and Off-page optimization.
All Associated steps, including website structure, Technical SEO, keyword analysis, Meta tags, website health, competitors analysis, traffic analysis and rank optimization etc.
Deep understanding of building data driven strategy to improve organic traffic and SERPs visibility on niche keywords.
Work closely with Content Writing and Content marketing teams and develop and execute comprehensive IT services content strategies that encompass various digital platforms aligned with brand principles.
Collaborate with the development team to ensure that website aligns with google standard SEO best practices.
In-depth knowledge of current SEO trends and tools like search console, SEMrush, Ahrefs, Screaming frog, ubersuggest best practices.
In-depth knowledge of Google Analytics 4 to understand user behavior and define custom events to track conversion.
In-depth knowledge of Google tag manager to implement custom events based on user behavior and track conversion.
Develop and implement link building strategy
Stay up-to-date with industry trends and content consumption habits to ensure that website content remains relevant and appealing on digital platforms considering E-E-A-T & people first content Standards.
Collaborate with internal and external stakeholders to ensure consistency of the website across all communication channels.
Working knowledge of HTML, CSS, and JavaScript development and constraints
Knowledge of ranking factors and latest search engine algorithms.
Develop and implement link building strategy


Personal attributes:

The successful candidate must have excellent communication and interpersonal skills. Excels in a fast-paced, results-oriented environment with the ability to adapt to change quickly. A teamwork attitude, willing to take on extra tasks and see them through. Acute attention to detail and problem-solving SEO skills are also necessary attributes for the role.


Education and Qualification:
Bachelor's/Master degree in computer science, Marketing, or related field.
Proven experience as a SEO Specialist in an IT agency or similar environment.
Exceptional Analytics, Technical SEO, UI/UX, and CRO skills with a keen eye for detail.
Portfolio showcasing a range of services as well as ecommerce industries.
Excellent communication and interpersonal skills.
A passion for digital marketing, and data driven approach

Education

Any Graduate